ADVERTSING
ADVERTSING
ADVERTSING
EXPERT IN ADVERTISING
Turn ad spend into
predictable revenue.
20+ years of industry experience means I know what works
in digital advertising and what doesn't.
Stop guessing, start scaling.
Trusted by 100s of brands
EXPERT IN ADVERTISING
Turn ad spend into
predictable revenue.
20+ years of industry experience means I know what works
in digital advertising and what doesn't.
Stop guessing, start scaling.
Trusted by 100s of brands
EXPERT IN ADVERTISING
Turn ad spend into predictable revenue.
20+ years of industry experience means I know what works
in digital advertising and what doesn't.
Stop guessing, start scaling.
Trusted by 100s of brands
Trusted By Australian Business Owners
Trusted By Australian Business Owners
Trusted By Australian
Business Owners
Our Services
We turn your Google Ads budget into high-quality leads and immediate sales opportunities. We know what works in digital advertising & what doesn't.
Ad Strategy & Audits
Google Ads strategy & performance audits Uncover wasted spend, reveal growth opportunities, get a comprehensive performance analysis, and turn your ad data into a clear plan for more leads & higher ROI.
Ad Strategy & Audits
Google Ads strategy & performance audits Uncover wasted spend, reveal growth opportunities, get a comprehensive performance analysis, and turn your ad data into a clear plan for more leads & higher ROI.
Google Ads & Paid Social
Performance Max, Search, YouTube, Display, Shopping, Demand Gen, Meta, Instagram, Lead Ads. Become a leader in your category by working with an experienced Google Ads & Meta Partner.
Google Ads & Paid Social
Performance Max, Search, YouTube, Display, Shopping, Demand Gen, Meta, Instagram, Lead Ads. Become a leader in your category by working with an experienced Google Ads & Meta Partner.
Analytics (GA4) & Tag Manager
We help with Google Analytics & GTM implementation to enhance your data integrity, track the right conversions & educate you on how to use it.
Analytics (GA4) & Tag Manager
We help with Google Analytics & GTM implementation to enhance your data integrity, track the right conversions & educate you on how to use it.
Google Ads Coaching
Learn Google Ads 1 On 1 With A Expert. Perfect for savvy business owners who enjoy running their own campaigns.
Google Ads Coaching
Learn Google Ads 1 On 1 With A Expert. Perfect for savvy business owners who enjoy running their own campaigns.
Increase ROAS
PPC Strategy
Drive High Converting Traffic
Remarketing Campaigns
GTM Setup
Conversion Tracking
GA4 Setup
Google Shopping
PMAX Campaigns
Paid Social Media
Request an unbiased
performance review
Why Us ?
We help clients get more leads, increase their ROAS & stop wasting
money on campaigns that don't work.
Expert Insights
Over two decades we’ve run digital campaigns across countless industries and built the pattern recognition to know what works and what fails.
Client-Centered
We work directly with your real goals, shaping strategy around outcomes that actually matter rather than generic agency approach.
Tailored Solutions
Every recommendation is built specifically for your business, informed by your real context instead of recycled playbooks or one-size-fits-all models.
Expert Insights
Over two decades we’ve run digital campaigns across countless industries and built the pattern recognition to know what works and what fails.
Client-Centered
We work directly with your real goals, shaping strategy around outcomes that actually matter rather than generic agency approach.
Tailored Solutions
Every recommendation is built specifically for your business, informed by your real context instead of recycled playbooks or one-size-fits-all models.
Expert Insights
Over two decades we’ve run digital campaigns across countless industries and built the pattern recognition to know what works and what fails.
Client-Centered
We work directly with your real goals, shaping strategy around outcomes that actually matter rather than generic agency approach.
Tailored Solutions
Every recommendation is built specifically for your business, informed by your real context instead of recycled playbooks or one-size-fits-all models.
Expert Insights
Over two decades we’ve run digital campaigns across countless industries and built the pattern recognition to know what works and what fails.
Client-Centered
We work directly with your real goals, shaping strategy around outcomes that actually matter rather than generic agency approach.
Tailored Solutions
Every recommendation is built specifically for your business, informed by your real context instead of recycled playbooks or one-size-fits-all models.
Expert Insights
Over two decades we’ve run digital campaigns across countless industries and built the pattern recognition to know what works and what fails.
Client-Centered
We work directly with your real goals, shaping strategy around outcomes that actually matter rather than generic agency approach.
Tailored Solutions
Every recommendation is built specifically for your business, informed by your real context instead of recycled playbooks or one-size-fits-all models.
Expert Insights
Over two decades we’ve run digital campaigns across countless industries and built the pattern recognition to know what works and what fails.
Client-Centered
We work directly with your real goals, shaping strategy around outcomes that actually matter rather than generic agency approach.
Tailored Solutions
Every recommendation is built specifically for your business, informed by your real context instead of recycled playbooks or one-size-fits-all models.
Expert Insights
Over two decades we’ve run digital campaigns across countless industries and built the pattern recognition to know what works and what fails.
Client-Centered
We work directly with your real goals, shaping strategy around outcomes that actually matter rather than generic agency approach.
Tailored Solutions
Every recommendation is built specifically for your business, informed by your real context instead of recycled playbooks or one-size-fits-all models.
Expert Insights
Over two decades we’ve run digital campaigns across countless industries and built the pattern recognition to know what works and what fails.
Client-Centered
We work directly with your real goals, shaping strategy around outcomes that actually matter rather than generic agency approach.
Tailored Solutions
Every recommendation is built specifically for your business, informed by your real context instead of recycled playbooks or one-size-fits-all models.
Expert Insights
Over two decades we’ve run digital campaigns across countless industries and built the pattern recognition to know what works and what fails.
Client-Centered
We work directly with your real goals, shaping strategy around outcomes that actually matter rather than generic agency approach.
Tailored Solutions
Every recommendation is built specifically for your business, informed by your real context instead of recycled playbooks or one-size-fits-all models.
Expert Insights
Over two decades we’ve run digital campaigns across countless industries and built the pattern recognition to know what works and what fails.
Client-Centered
We work directly with your real goals, shaping strategy around outcomes that actually matter rather than generic agency approach.
Tailored Solutions
Every recommendation is built specifically for your business, informed by your real context instead of recycled playbooks or one-size-fits-all models.
Expert Insights
Over two decades we’ve run digital campaigns across countless industries and built the pattern recognition to know what works and what fails.
Client-Centered
We work directly with your real goals, shaping strategy around outcomes that actually matter rather than generic agency approach.
Tailored Solutions
Every recommendation is built specifically for your business, informed by your real context instead of recycled playbooks or one-size-fits-all models.
Expert Insights
Over two decades we’ve run digital campaigns across countless industries and built the pattern recognition to know what works and what fails.
Client-Centered
We work directly with your real goals, shaping strategy around outcomes that actually matter rather than generic agency approach.
Tailored Solutions
Every recommendation is built specifically for your business, informed by your real context instead of recycled playbooks or one-size-fits-all models.
Worked With 2000+ Clients
Industry Expert
Trusted Advisors
Certified Google Partner
Worked With 2000+ Clients
Industry Expert
Trusted Advisors
Certified Google Partner
Worked With 2000+ Clients
Industry Expert
Trusted Advisors
Certified Google Partner
Let's Work Together
We start by getting to know your business, target audience
and most profitable services.
1
Chat
In an initial chat we get to know you and your business.
1
Chat
In an initial chat we get to know you and your business.
1
Chat
In an initial chat we get to know you and your business.
2
Research
Deep dive into your space and needs and current advertising.
2
Research
Deep dive into your space and needs and current advertising.
2
Research
Deep dive into your space and needs and current advertising.
3
Advice
Here we focus on the strategy and present our thinking.
3
Advice
Here we focus on the strategy and present our thinking.
3
Advice
Here we focus on the strategy and present our thinking.
4
Go Live
Watch us get to work. This is where we fine tune and ensure ROI.
4
Go Live
Watch us get to work. This is where we fine tune and ensure ROI.
4
Go Live
Watch us get to work. This is where we fine tune and ensure ROI.
5
Results
Regular reviews to ensure that the strategy grows with your business.
5
Results
Regular reviews to ensure that the strategy grows with your business.
5
Results
Regular reviews to ensure that the strategy grows with your business.
What makes us Different
We run your campaigns directly, focusing on performance metrics that drive revenue. You get full transparency and reporting that shows where every advertising dollar goes.
Other Agencies
Other Agencies
Work directly with a certified advertising partner
Work directly with a certified advertising partner
Work is passed off to a junior generalist
Work is passed off to a junior generalist
Work consistently with the same dedicated expert
Work consistently with the same dedicated expert
Churn through inexperienced account managers
Churn through inexperienced account managers
Build strategies tailored to your brand
Build strategies tailored to your brand
Copy/paste generic strategy frameworks
Copy/paste generic strategy frameworks
Performance is determined by your KPIs
Performance is determined by your KPIs
Prioritise their vanity metrics
Prioritise their vanity metrics
Prioritise constant growth and optimisation
Prioritise constant growth and optimisation
Start coasting after setup
Start coasting after setup
Fast, transparent communication
Fast, transparent communication
Jargon filled communication
Jargon filled communication
Affordable Management Fees
Affordable Management Fees
Surprise costs and fees
Surprise costs and fees
Worked With 100+ Clients
Industry Expert
Trusted Advisors
Proven Results
Worked With 100+ Clients
Industry Expert
Trusted Advisors
Proven Results
Worked With 100+ Clients
Industry Expert
Trusted Advisors
Proven Results
What Our Loving Clients Say
We’ve helped businesses of all sizes unlock growth, refine their strategies, and achieve lasting results. Here’s what our clients say.
Luke Seitz
Managing Partner at Seitz & Pepper Lawyers
"Mel’s AdWords work launched our firm in 2022 and brought steady, high-quality leads that formed our early client base. Her strategy and execution guided our growth and helped us evolve into an established practice."
Tiffany Lin
Head Of Marketing Body Catalyst
"I’ve worked with Goliath for over five years and consistently seen campaigns convert at a level that delivers real ROI. Their approach is sharp, disciplined and reliably produces the kind of results most agencies only promise."
Anita Tibbertsma
Head of eCommerce, Lark Distillery
"Working directly with an expert delivers results you can’t get from layered teams. We wouldn’t have reached our growth without Goliath; their focus and execution pushed our marketing further than we could manage alone."
Johnny Elias
Managing Director at StartBuild
"We’ve worked with Mel on our Google Ads since 2018 and the results have been consistently strong. She understands our goals, communicates clearly and delivers reliably. If you need someone skilled and trustworthy, Mel is an easy recommendation."
Amiee McCahon
Marketing Director, IAP
"I’ve worked with Melina for five years. Her PPC expertise across Google and Meta consistently lifted both lead velocity and quality. On multiple projects she drove performance increases approaching 400%. Any business wanting real results should work with her."
Luke Seitz
Managing Partner at Seitz & Pepper Lawyers
"Mel’s AdWords work launched our firm in 2022 and brought steady, high-quality leads that formed our early client base. Her strategy and execution guided our growth and helped us evolve into an established practice."
Tiffany Lin
Head Of Marketing Body Catalyst
"I’ve worked with Goliath for over five years and consistently seen campaigns convert at a level that delivers real ROI. Their approach is sharp, disciplined and reliably produces the kind of results most agencies only promise."
Anita Tibbertsma
Head of eCommerce, Lark Distillery
"Working directly with an expert delivers results you can’t get from layered teams. We wouldn’t have reached our growth without Goliath; their focus and execution pushed our marketing further than we could manage alone."
Johnny Elias
Managing Director at StartBuild
"We’ve worked with Mel on our Google Ads since 2018 and the results have been consistently strong. She understands our goals, communicates clearly and delivers reliably. If you need someone skilled and trustworthy, Mel is an easy recommendation."
Amiee McCahon
Marketing Director, IAP
"I’ve worked with Melina for five years. Her PPC expertise across Google and Meta consistently lifted both lead velocity and quality. On multiple projects she drove performance increases approaching 400%. Any business wanting real results should work with her."
1+1
Suppport
1+1
Suppport
96%
Client satisfaction rate.
96%
Client satisfaction rate.
20+
Years of experience
20+
Years of experience
Your Questions, Answered Clearly
Whether you’re seeking strategic direction or improving business performance, here are answers to the most common questions clients ask.
"We maximise digital advertising to help businesses compete against their Goliaths."
Founder - Mel Petkovic
"We maximise digital advertising to help businesses compete against their Goliaths."
Founder - Mel Petkovic
What services do you offer?
As a Digital Marketing Consultant, my services focus on driving measurable ROI through strategic paid advertising.
Will I own my Google Ads account and data?
Yes, your account and all data remain yours, whether we create it or access existing one.
What will it cost and what should I budget?
Your cost includes our fee and ad spend, with budgets usually starting around $20-$50 a day.
What can I expect in the first consultation?
We’ll discuss your current challenges, desired outcomes, and explore how our strategies can create measurable impact for your business.
Do you offer ongoing support after the consultation?
Absolutely. We provide continuous advisory sessions and performance reviews to ensure strategies are successfully implemented and delivering results.
What services do you offer?
As a Digital Marketing Consultant, my services focus on driving measurable ROI through strategic paid advertising.
Will I own my Google Ads account and data?
What will it cost and what should I budget?
Your cost includes our fee and ad spend, with budgets usually starting around $20-$50 a day.
What can I expect in the first consultation?
We’ll discuss your current challenges, desired outcomes, and explore how our strategies can create measurable impact for your business.
Do you offer ongoing support after the consultation?
What services do you offer?
As a Digital Marketing Consultant, my services focus on driving measurable ROI through strategic paid advertising.
Will I own my Google Ads account and data?
What will it cost and what should I budget?
Your cost includes our fee and ad spend, with budgets usually starting around $20-$50 a day.
What can I expect in the first consultation?
We’ll discuss your current challenges, desired outcomes, and explore how our strategies can create measurable impact for your business.
Do you offer ongoing support after the consultation?